Meet The Chef (Calendar) by Chaiwat Topitumatukhun
2012 - 2013, Silver A'
Inspiration
How a corporate calendar can bring more business to Thailand's local restaurants in upcountry? To promote local restaurants in upcountry to public nationwide that will sustain individual entrepreneurs.
Creativity
Create more engagement with the calendar using QR Code as to see the ‘Secret Recipe’ video clips of signature dishes of 12 Thailand’s local restaurants. The clips will be uploaded to Social Network sites for easy sharing. More views help restaurants are better known and may lead to more sales. As a result, local individual entrepreneurs can stand on their own, running their chosen business, not having to leave their hometown.
Design Challenges
Chaiwat Topitumatukhun did not encounter any design challenges while designing the award winning Meet The Chef Calendar.
Production Technology
From an engineering point of view, the Meet The Chef Calendar by Chaiwat Topitumatukhun is a good example of a highly-developed project.
       
     
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