Amaranto Restaurant (Institutional Campaign) by MARCELO LOPES
2012 - 2013, Golden A' Graphics and Visual Communication Design Award Winner
Regular day-to day images transformed into surrealism - each person´s take one the image leads to the understanding of the sense of humor behind them.
Design Challenges
The biggest challenge of this campaign: Cliente asked for a campaign whose references radically differed from the images generally used in restaurant ads, such as pictures of dishes served and the like.
Production Technology
The materials used in this campaign were: Canvas for banners, paper and acrylic support for tent cards
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