All Shotton’s products are designed to make people smile and be happy. In this case he used a witty play on Pinocchio’s long nose to create an adorable, yet refined push pin character.
Shotton moved to Tokyo in July 2012 and planned to exhibit and sell his works with Designboom Mart during Tokyo Designers week in October.
He had first joined the Mart team the previous year, during Stockholm Furniture and Lighting fair, Sweden. There, he launched his first product “Cloud Keyholder” – 150 hand-cast, wall-mounted clouds that use hidden magnets underneath to store your keys like rain.
The cloud is now mass-manufactured, but un-content with exhibiting the same product again, Shotton was inspired to produce a new product. In less than 8 weeks, he took what was only a sketch on a piece of paper to the first 200 packs, handpainted and ready to sell and exhibit at the Mart. He sold out, and now continues to sell them exclusively on his online store.