Dbs Hq (Bank Hq Branch) by allen international
2012 - 2013, Bronze A' Interior Design Award Winner
Inspiration
Spirit of 'New Asia' A hub of activity and excitement. The beating heart of MBFC, where people come to meet, dine, be inspired and experience an ever changing platform for new events, workshops, exhibitions. A cluster of bespoke environments offering a range of services with an emphasis on Banking and Retail departments. The smiling face of DBS, catering for each and every client’s individual needs. The ultimate high performance banking space offering DBS clients a peerless environment in which to carry out a range of financial operations with technology and efficiency at its heart.
Creativity
To transform DBS customer experience with high tech offering. Houses the bank's customer facing units, an innovative flagship branch, a state of the art dealing room, the first DBS Treasures Private Client Centre and a refreshing work environment for its employees. The project aims to give its customers an interactive and intuitive experience through: Dedicated lounges, interactive greeter wall, QR codes on interactive screens, 300 seat auditorium and first in-branch TV studio.
Design Challenges
Enhance DBS' reputation as the most innovative bank in Asia Bring banking to life Explore out of the box concepts
Production Technology
From an engineering point of view, the Dbs Hq Bank Hq Branch by allen international is a good example of a highly-developed project.
       
     
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