During the shoe manufacturing process, there are always certain levels of challenges to face, and this applies not only to 3D printed sampling, but also with high volume production. Our goal was to create a 3D printed heel component that is engineered specifically for the strength athlete training, and to provide a stable and supportive platform within all three planes of motion. This is demonstrated in the final design by only focusing on the heel section of the midsole. We wanted to focus on heel stability, yet allow for flexibility in the forefoot.
Bonding several different types of footwear material components together is always a concern, and it can really make or break a product. In the early stages of development, we conducted numerous bonding trials to ensure we were selecting the right materials. We achieved this with great success, allowing us to focus on the individual component inter-gradation, and the overall execution.